So much has been written about Lucille Ball and Desi Arnaz, and even about Desilu Productions, but until now nobody thought the examine their failed television projects, the unsold pilots (produced & unproduced) that never made it to series and rejected concepts for specials that never got made. ft. house located at 19341 Desilu Dr, Sonoma, CA 95476 sold for $790,000 on Oct 9, 1998. After building up a film library, Desilu Productions was sold to Gulf & Western Industries, which became Paramount Pictures, which later became owned by Viacom. [2] Gulf+Western then transformed Desilu into the television production arm of Paramount Pictures , rebranding the company as the original Paramount Television . land built in that sold on 02/05/2014. Lucille Ball sold Desilu to Gulf+Western for $17 million in 1967. Desi Arnaz, the actor who played the titular Lucille Ball's husband on I Love Lucy, was also really married to Lucille Ball at the time, but the couple divorced in 1960. The two became close friends, with Little Ricky even vacationing with the Arnaz’s. This sitcom ran for two seasons from 1967 to 1969. Ed Holly was right, and in 1967 - before Star Trek was even canceled - Desilu was sold to Paramount. View 2 photos for 14334 Desilu Dr, Orlando, FL 32832 a bed, bath, 0.38 acres. Too Many Crooks (tie) - IMDb user rating: 8.5 - Votes: 217 - Episode: season 3, episode 9 - Air date: Nov. 30, 1953 "Too Many Crooks" was a … Today, that would be equal to $130 million. Amplify your business knowledge and reach your full entrepreneurial potential with Entrepreneur Insider’s exclusive benefits. These "kinescopes," as the recordings were called, were less clear than live broadcasts, and their quality tended to degrade as they were rebroadcast.By insisting that "I Love Lucy" be recorded on film, which could be easily stored and broadcast over and over again without any degradation of picture quality, Desi Arnaz initiated the industry practice of airing reruns, which made summer hiatuses possible and opened up a new market for the sale of film rights. Originally, the studio was named Motion Picture Center, founded by Joe Justman (father of later Star Trek alumnus Robert Justman, and with whom Arnaz in particular had a mutual friendly relationship), the couple first rented before buying it. Desilu Productions retained ownership of those shows which premiered before 1960, but were still in production. Seeing it as a chance to finally work with her real-life spouse, Ball asked the network to cast Arnaz in the role of her husband. In addition to laying the groundwork for the multibillion-dollar television syndication industry, they introduced many of the production techniques that would become standard television practice and almost single-handedly made Hollywood the television capital of the world. He built a studio that made Star Trek, Mission Impossible and The Untouchables possible. We’ll feature a different book each week and share exclusive deals you won’t find anywhere else. The breakup of the couple, Katz believed the key to turning the company around was getting Desilu back into the business of production, so he produced "Star Trek" and "Mission Impossible." In 1967 Lucille Ball sold Desilu to Gulf+Western for $17 million. And if you love a good rerun marathon, you have Arnaz to thank — he and Ball formed the first-ever independent television production company, Desilu, in preparation for the show, and convinced CBS to give them full ownership of the episodes. There was no doubt that it would have to be recut for release as a B‑grade theatrical feature and sold to foreign markets, not just to recover the loss, but to generate what is known as a good return on investment. Gulf+Western then transformed Desilu into the television production arm of Paramount Pictures, rebranding the … Ball sold Desilu, in 1967, to Paramount for $17 million (entrepreneur). In 1960, Desi Arnaz sold the pre-1960s shows to CBS. In 1970, Desilu Studios was renamed The Culver City Studios. CBS wasn't exactly thrilled with this suggestion. Paramount Televisionwas the television production division ofParamount Pictures, operating from 1967 to 2006. Herbert Solow, hired to help locate new projects for the studio, brought two notable proposals to Desilu in 1964. These two shows wouldn’t exist without the studio. Years earlier in 1967, Ball made herself millions when Desilu Productions sold for $122 million in today’s dollars. At the time, Desilu had 35 soundstages, 50 acres of land, hundreds of offices, and roughly 1,700 employees. When Ball sold her share of Desilu to what became Paramount Television, Arnaz went on to form his own production company from his share of Desilu. Because of the time difference between the coasts, the network would be forced to air blurry kinescopes in the East, where most television-viewing homes were located. Desi Arnaz & Lucille BallCo-founders of Desilu ProductionsFounded: 1950, "Instead of divorce lawyers profiting from our mistakes, we thought we'd profit from them. Without him, I Love Lucy would not have happened and would p Steve Sanders sadly passed away in February 2013, and I know he had other projects in the planning stages. The Desilu Production was sold in 1967 for nearly today’s worth of $122 million, which made her fortunes. It was a classic case of love at first sight, and they married later that same year. After being the head honcho of her own production company, she later sold Desilu to Western-Gulf in 1967 for $17 million dollars. The staff of the Desilu Shop had very simple instructions. This ingenious arrangement, first introduced by Desi Arnaz, would later become a standard practice in the television industry. Ball had succeeded in making Desilu profitable again by 1968, when she sold her shares of Desilu to Gulf+Western for $17 million (a valued $130 million in 2019). Then, because TV in 1958 was so hilariously weird, he raved about how much food you could shove into the new Westinghouse Desilu special refrigerator. Arnaz was the first television producer to film with three cameras instead of one, so he could shoot angles and close-ups simultaneously. When Ball divorced Arnaz, and bought out his share of Desilu, before selling it to Gulf + Western in 1967 for $17 million. Their big chance came in 1950, when CBS approached Ball about moving "My Favorite Husband" to the fledgling medium of television. Realizing she could not turn the company around on her own, Ball hired CBS executive Oskar Katz to be her executive vice president. Its CBS Television Studios unit owns the rights to everything Desilu produced after 1960 as successor in interest to Paramount Television. I Love Lucy became a hit show, so, according to Entrepreneur, Arnaz "expanded the Desilu empire, producing an impressive roster of hits, including 'The Ann Sothern Show,' 'The Untouchables' and 'Sheriff of Cochise.'" Lucy and Desi also formed Desilu Productions in 1950 which produced "I Love Lucy". At the time, the only show Desilu had in production was Lucy's. Desilu Productions, owned by Lucille Ball and Desi Arnaz, purchased the lot from General Tire in 1956 and television soon became the primary business conducted on the site. This wasn't the only show biz convention the duo would shatter. When the creators of such mega-hits as "Friends," "Seinfeld" and "ER" cash their hefty syndication residual checks, they should take a moment to pay homage to Desi Arnaz¬ and Lucille Ball-two of the savviest and most innovative entrepreneurs ever to grace the star-studded streets of Tinseltown. The show brings in around $20 million to the studio annually, according to CBS Chief Executive Leslie Moonves, speaking at the Goldman Sachs Communacopia Conference in New York Thursday. What happened to Desilu? View 24 photos for 6806 Desilu Dr, San Antonio, TX 78240 a 3 bed, 2 bath, 1,494 Sq. The network executives were reluctant, fearing viewers would have difficulty accepting the Cuban Arnaz as the husband of the all-American redhead. They took a huge gamble on buying this huge – it was three lots, the Gower lot, the Cahuenga lot and the Culver City lot. (That’s the equivalent of 128 million dollars today.) Up until the rights were sold in 2018, the pair earned $7.5 million apiece each year. Stay informed and join our daily newsletter now! For viewers in other time zones to see the shows, they were recorded from a special television picture tube called a kinescope and rebroadcast at later times. Ball had succeeded in making Desilu profitable again by 1968, when she sold her shares of Desilu to Gulf+Western for $17 million (a valued $130 million in 2019). Desilu II, the holding company set up by Luci and Desi Jr., was valued at $60 million. That was much less than usual. Just when you thought she was finished with television, she’s hustling to the next big thing. Contrary to popular belief, Desi Arnaz did not sell his share of Desilu due to his divorce with Lucille Ball. The main problem was that the committee could not tell if any money was really missing. It is from these pilot cash allowances, Desilu financed the expensive productions of Star Trek and Mission: Impossible. Again, Ball changed a societal role and became the first woman CEO of a major production company. Within days, Desilu Playhouse received six thousand letters about “Time Element,” more than any other episode that year. Arnaz's notorious womanizing, along with his excessive drinking, prompted Ball to file for divorce in 1944. Within days, Desilu Playhouse received six thousand letters about “Time Element,” more than any other episode that year. According to the suit, CBS is already using the Desilu trademark on other productions, which Hensley thinks compete with his plans for the studio. The TV project became I Love Lucy, and the Arnazes, in exchange for accepting reduced salaries, retained ownership rights to the show. Based on the popularity of these now classic shows, Ball had succeeded in making Desilu profitable again by 1967. Desilu soon became a force in the entertainment industry, raking in $20 million in revenue in 1958. Arnaz started life in a somewhat privileged position his great-great grandfather, Don Manuel Arnaz, made an early move to the U.S., buying up tons of land all over Los Angeles, including the area that would become posh Beverly Hills. Desilu Studios, founded in 2013 by Charles Hensley, ... Desilu Productions was sold to Gulf & Western Industries, which became Paramount Pictures, which later became owned by Viacom. Then, because TV in 1958 was so hilariously weird, he raved about how much food you could shove into the new Westinghouse Desilu special refrigerator. While most of us remember Lucille Ball as a film star and comic, it is often forgotten that she was running Desilu Studios through much of the 1960s before she sold it to Paramount. 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